Skincare

Makeup & Hair

Beauty News

Emoji sheet masks will terrify your friends, delight your skin
The Daily Dot
They contain hyaluronic acid, which is a fabulous ingredient championed by the likes of Japanese beauty giant Hada Labo. They also contain camellia l...
Posted: June 22, 2017, 8:12 pm

These Korean Bubble Face Masks Can Get Hilariously Out of Control
Cosmopolitan.com
There's usually a bit of a learning curve with innovative beauty products. Nobody just arrives in the world knowing what to do with brow wig...
Posted: May 25, 2017, 5:37 am

Jamsu your way to a flawless-looking face
Star2.com
The jamsu concept is reported to have actually originated in Japan, but was quickly adopted by K-beauty fans. The process involves moisturising the skin and applying base product...
Posted: April 24, 2017, 10:12 pm

This Japanese beauty box proves K-beauty isn't the only hot skincare trend
The Daily Dot
While the Korean beauty world has surged in popularity in America over the last few years, Japanese beauty has gotten little to no attent...
Posted: April 3, 2017, 9:07 pm

Jay Park Makes A Splash In A Night Of K-Beauty By Yeppunonnie Philippines
hellokpop (press release) (blog)
The Hallyu Wave in the Philippines continues its surge of popularity, with K-Beauty products gaining buzz and attention for its inno...
Posted: January 29, 2017, 5:31 am

Best Of K-Beauty: Cosmetic & Skincare Kit #1
hellokpop (press release) (blog)
From January 2017, Hellokpop is privileged to collaborate with one of the top leading Korean cosmetics and skincare suppliers in ...
Posted: January 25, 2017, 1:46 pm

Face Masks For Your Boobs Are Now A Thing You Can Buy
MTV UK
... skin firmer and generally just more youthful-looking. Naturally this trend has come out of Japan, known for it's experimental beauty culture, and one brand's sheet mask...
Posted: September 29, 2016, 11:59 am

You Can Buy Face Masks for Your Boobs
Seventeen Magazine
Even if you're not into face masks, you can probably understand the appeal: you apply the product (or the sheet mask), relax for 10 minutes, and remove it for (supp...
Posted: September 28, 2016, 2:47 pm

This New Beauty Trend Requires You to Dunk Your *Entire Made-Up Face* in Water
MarieClaire.com
Korean women aren't shy about being extra when it comes to beauty, so the fact that they set their makeup in decidedly laborious ...
Posted: September 9, 2016, 4:00 pm

The Sheet Mask Sanitation Scandal Rocking the K Beauty World
Racked
The revelations about how some sheet masks are made in Korea have proved deeply unsettling to many fans of kbeauty who are concerned about the issue for both hygieni...
Posted: August 29, 2016, 8:16 pm